Lovehoney and the World Land Trust
When you recycle a rabbit vibrator with Rabbit Amnesty, Lovehoney will donate 50p to the World Land Trust for the charity's tropical forest land purchase and protection projects. We have donated over £33,000 since we started working with them.
“World Land Trust is delighted to be working with Lovehoney to help save habitats and all their wildlife and congratulate Lovehoney on their commitment to the environment.”
The World Land Trust has been saving threatened tropical forests, acre by acre, for the past 18 years. Launched originally to save forests in Belize which were on the verge of being logged, the Trust has gone on to save over 500,000 acres of tropical forests and other threatened habitats which would have been lost forever had they not been able to step in.
Launched with the support of Sir David Attenborough, who is now an active Patron of the Trust, the Trust's mission is to work with local partners to purchase and protect land to save habitats and their biodiversity. The land is bought from private owners, with clear undisputed title, which WLT vests in the local organisation, and works with them to ensure long-term conservation and legal protection for the land. You can find out about how this works in more detail on their website.
Urgent land purchase and protection projects are currently saving land in Argentina, Brazil, Ecuador, Paraguay, India, Mexico and the Philippines, and past projects are now protecting the land that has been saved in Belize, Costa Rica and Patagonia.
World Land Trust is also doing its bit for the fight against climate change by offering companies and individuals an opportunity to combat carbon emissions by offsetting, growing and preserving forests that 'lock up' carbon dioxide. This works alongside the land purchase as land that has been cleared to make way for agriculture and other development in the past can be purchased and reforested. This adds to existing reserves to create larger habitats for wildlife to live and move safely.
It costs £100 to purchase and protect one acre. These are real acres in real places and you can even visit, staying in low-impact tourism lodges in Ecuador, Brazil and Paraguay. If you aren't able to make a trip to South America it will soon be possible to make 'virtual visits' via the Trust's website - the next best thing, and arguably more environmentally-friendly than making the journey.
Visit the World Land Trust at www.worldlandtrust.org.