With the advance of social media, it seems like every other day has a special significance - between National Sibling Day and International Talk Like A Pirate Day (September 19th, mark your diaries), barely a week can go by without a special Instagram hashtag.
However, there's one of these (let's face it) made up holidays that we love getting on board with each year - Masturbation May.
An entire month in honour of wanking - what's not to love? To celebrate this special event, we've teamed up with our pals at We-Vibe to give your solo pleasure chest a boost.
We're giving you the chance to win a prize bundle including two of We-Vibe's hottest new toys, the Rave and Nova, plus some sex toy essentials for a total value of over £200!
Enter below now, and make the most of Masturbation May!
Did it just get hot in here? This month's winning lingerie shot has us saying "Hello fireman!"
We love seeing male models entering our female-dominated monthly modelling competition, so needless to say Hanky Spanky's photo got us very excited.
Pulling off the Envy Sexy Fireman Trunk and Braces Set (£19.99) like a pro, Mr Spanky's stylish black and white photograph shows off the lingerie perfectly while also showcasing his enviable physique.
Hanky Spanky wins a £100 Lovehoney voucher to spend on whatever he chooses. Congratulations!
Think you'd like to throw your hat into the ring? We'd love to see your photos too. If you fancy modelling your Lovehoney favourites, take a look at our Photo Submission Guidelines and upload your picture to be automatically entered for next month.
We've also chosen three runners up to win 2,000 Oh! Points each. Read on below to find out if you were one of the lucky ones!
Sex toys are all about making your pleasure even greater, and we love hearing about people who have transformed their sex lives and masturbation by adding a toy to their routine.
That's why we loved this recent toy review from ManItFeelsLikeSpaceAgain (great username, btw!) who blagged the bargain of the lifetime when he picked up the Lovehoney Lifelike Eva Super Tight Pocket Pussy on sale.
"It feels absolutely incredible. It's like having sex with a goddess. So tight, so realistic feeling. For me, I ended up poking out the end slightly, but this wasn't a bad thing, as I needed respite from how great the toy feels."
"Overall, this is a great product, very good value and I'm glad that I decided to buy one. The only downside is I have used it so much that I now need to buy more lube." Read the full review here.
A £100 gift voucher is on the way to our latest winner. Write your review now to be in with a chance to win next month.
Everyone who submits a product review to Lovehoney is eligible to win a £100 Lovehoney voucher each month, and our most recent winner is Dr. Numpty for his inspiring review of the Male Edge Pro Penis Enlargement System.
Dr. Numpty suffers from Peyronie's disease, which caused him to develop a sudden and painful bend in his penis that made sex difficult. After struggling to find a non-surgical solution, he found the Male Edge system.
"I started to research traction solutions and came across this product, and am glad to say after only about 6 weeks' use (about 3-4 times a week and about 1-2 hours each time) it has achieved remarkable results."
"It's not that my penis has grown much (my wife tells me it has, but I can't tell), all I can say is that the bend is significantly reduced (sex no longer painful or difficult) and the length I lost due to the disease has returned. All in all a perfect result."
We'd like to thank Numpty for sharing his journey in the hope that it helps other men affected by Peyronie's. You can read his full review here.
This month has been all about the booty!
The results are in for our latest Model of the Month competition, and the winner is Black Room Couple who uploaded this saucy picture of the Lovehoney Flirty Purple Lace Boyshorts (£9.99).
We love the simplicity of the shot and think it shows off the shape and colour of the best-selling lace knickers wonderfully.
The bright purple panties are part of our 3 for £12 offer, with a range of different colours and styles available.
Black Room Couple win a £100 gift voucher to spend on anything at Lovehoney.
Read on below for our other winners and to find out how to get involved in our next modelling competition.
Valentine's Day is just around the corner, and the Lovehoney community have certainly been getting into the romantic spirit, if these sexy snaps are anything to go by.
Nothing says seduction like dressing up in sexy lingerie that makes you look - but more importantly, feel - like a million dollars.
Every month we choose our favourite user-uploaded image to win a £100 gift voucher to spend at Lovehoney, and be crowned Model of the Month. All you have to do to enter is upload a photo modelling your favourite Lovehoney lingerie.
This month we've chosen Scorpius12 as our winner. Her beautiful picture features the perfect Valentine's combination of the luxurious Lovehoney Flaunt Me Floral Lace Babydoll (£22.99), suspender stockings and heels.
Read on below for our runners up and your chance to be a winner...
We love reading your first impressions of Lovehoney products, but there's something impressive about a sex toy review that has been written after copious amounts of testing. That's why we were delighted to cast our eyes over Chastitysubman's thoughts on the CB-6000S Short Male Chastity Cage Kit, penned after six months of use.
Review of the Month
"We realise that chastity isn't for everyone, but this toy has improved our relationship hugely. It is a talking point with our more liberal friends, some say never in a million years, a few have bought one or a similar thing, at one party the key was sealed bid charity auctioned. The winner waited a week to claim her prize!" Read the full review.
Congratulations to subman for being chosen as our reviewer of the month - a £100 Lovehoney gift voucher is one its way to you! Read on below to see if you were a runner up, and remember to submit your review now to be entered into our next competition.
Sexy lingerie makes the model inside us all come out to play, which is why we love seeing your sexy dress-up snaps. Each month we choose our favourite user-uploaded photo to win a £100 gift card to spend at Lovehoney.
This month's winner is Dolly Rocks, who is pictured modelling the beautiful Oh La La Cheri Bandage Bra and Skirt Set (£24.99). We love her elegant pose which shows off the figure-hugging lingerie perfectly, while her make-up, tattoos and stilettos add a glam rock feel to the edgy photo.
Fancy being our next Model of the Month? Read on below to find out how to get involved...
Are you one of the 20,000 Britons taking part in Veganuary by trying out a vegan lifestyle for January?
At Lovehoney we're committed to being as ethical as possible, which got us thinking about vegan-friendly lubricants, sex toys and lingerie.
Getting more fruit and veg in your diet is never a bad idea, although I don't think the Rocks Off Ass Berry Vibrating Butt Plug (pictured, £19.99) counts, unfortunately.
Not only can a vegetarian diet make you healthier, it can also improve your sex life, according to a 2012 study by the University of California, Berkeley. The research showed that people with a diet rich in soy spent more time having sex. Time to go veggie?!
See our favourite ethical products below, and don't forget to add your vegan sex tips in the comments!
From everyone at Lovehoney, we'd like to wish you a very Happy Christmas and all the best for 2016.
We'd also like to thank you for your continued support over the past year.
We have big big plans for 2016, with a new documentary, more product launches and other fun planned. Stay tuned!
If you've been shopping with us for awhile, you may have heard that we have an annual tradition of making your Christmas even happier with a festive secret sale.
We've handpicked a sexy selection of our favourite luxury products and slashed the price for today only. Everything goes back to normal at midnight, so grab a bargain now!
Once again, have a very Happy Christmas from everyone at Lovehoney.