Anastasia Steele stumbles out of the lift and into a world of sex, love and power play, guided and dominated by the infallibly dressed Christian Grey.
The first official trailer for the Fifty Shades of Grey movie was aired this morning in the USA, and it. is. steamy.
Featuring a flogger, restraint set, riding crop, and a whole lot of smouldering sexual tension, the trailer is a torturous tease for the film, due to be released Valentine's Day 2015.
Until then, fans of Fifty Shades and of bondage in general have the chance to win a luxury weekend break for two in Europe's biggest ever sex survey, sponsored by the Official Fifty Shades of Grey Pleasure Collection.
Check out the trailer below and let us know what you think in the comments. 90% of people think the movie should not tone down the sex scenes of books, and it looks like producers have listened: that final clip of Ana wearing the blindfold is hot!
Image via Entertainment Weekly.
If you're subscribed to our mailing list you'll already know that we recently hit 75,000 sex toy reviews! That's a lot of opinions on sex toys, lingerie and bondage gear!
We're really excited about reaching 75,000 reviews, because we love hearing what you have to say about your latest purchase.
We're very proud that Lovehoney is the biggest database of sex toy reviews, because we know that helps our customers make informed decisions about what to buy.
Whether it's short and sweet or long and detailed, we love to see you submit your review of sex toys, lingerie or gifts and games.
Read on for our top ten reasons why we love your reviews...
Great news for fans of Fifty Shades of Grey this week! NBC Universal have just released an official app which allows you to get up close and personal with Christian Grey in advance of the movie release.
With the free app you can register for the Fifty Shades of Grey Internship Program and "complete weekly assignments, earn badges, and unlock exclusive official content related to the upcoming Fifty Shades of Grey movie."
Features of the new app include weekly assignments, photo filters inspired by the books and "exclusive rewards".
Although only available on iTunes at the moment, word is the app will be coming to Google Play soon. Although there are plenty of fan-made apps already available, this is the only official app from the movie studio - so you know all the information is accurate. Yay!
The news of this app only builds excitement for the upcoming movie release - and the official trailer which premieres on July 24th - eek! We're not the only ones getting excited - even Beyoncé posted a teaser for the first trailer on her Instagram over the weekend.
Will you be entering the Grey Enterprises Internship Program? Get the free app here.
Image via iTunes.
The thing about working at a sex toy company is that conversations about inflatable butt plugs and vibrating cock rings become everyday occurrences, and even products as innovative as the Sqweel Go (left) become nothing out of the ordinary.
Earlier this week, however, I took a moment to marvel at the sheer range and variety of products Lovehoney stocks - thousands upon thousands of dildos, butt plugs and cock rings - and it got me thinking about the human urge to seek sexual pleasure. The amount of technical expertise and hours of planning that go into developing each bullet vibrator begs the question - do orgasms, rather than money, make the world go round?
Think about it. We can trace porn back 35,000 years, while the wheel made its first appearance about 6,000 years ago, and money didn’t come into common use until about 2,500 years ago. Clearly, our ancestors had similarly one-track minds.
With the advances in sex toy technology (the Violet Wand comes to mind), it’s easy to forget that our generation aren’t the first to use sex toys - not by a long shot!
It's July 14th, which means we're wishing our neighbours across the pond a happy Bastille Day.
Funnily enough, over the past few years we've noticed a spike in sales of sexy French Maid costumes around Bastille Day.
It's not difficult to see the appeal of these frilly outfits: they're short, skimpy and make housework fun!
We're not alone with this opinion - the French Maid has been voted Britain's favourite bedroom dress up outfit - beating sexy schoolgirl, naughty nurse and sultry secretary to the top spot.
Do you own a sexy French Maid costume? Do you actually get any dusting done while wearing it? Check out our list of the top five French Maid sexy costumes to enjoy on this special day:
Think university league tables are boring? Think again...
You may remember a little survey we ran a few weeks ago, which was all about education and sex. Well, the results are in, and (teamed with our latest sales data) what we discovered makes for some pretty interesting reading...
Cambridge University topped the sex toy league table, followed by Oxford - suggesting a high IQ could mean a higher sex drive, and that high-fliers are more open to sexual experimentation. Woah!
Not only were they officially the most sexually adventurous, students at Cambridge University spent 25% more than they did last year - with sexy lingerie being the biggest seller for this brainy bunch.
Nottingham and Northampton Universities, however, fell to the bottom of the sexual league with the least money spent on sex toys per student. You can do better than that!
Read on to find out how the rest of them scored...
It's survey time again, folks!
This time we're asking you about sex toys, bondage and your relationships, with a few Fifty Shades of Grey questions in there for luck.
We'll admit, this one is a mega-survey with lots of questions, but the longer the survey the better the prizes!
We've got 5 amazing Lovehoney bundles up for grabs, which means even more chances for you to win. In each bundle you'll find:
This competition is now closed. The winners will be contacted via email.
The wait is over. Well, nearly.
Fifty Shades of Grey fans will be pleased to hear that today we can cross another milestone off our countdown list - the official trailer release date has been announced.
Soon we will get our first glimpse of what Jamie Dornan’s Christian Grey looks like in the flesh, as E L James has confirmed that the Fifty Shades of Grey trailer will premier on 24 July. Eek!
The film itself airs on Valentine's day 2015. These Hollywood folk aren't stupid - what a cracking date idea!
As you may know, Lovehoney is lucky enough to hold the exclusive rights to the Fifty Shades of Grey Official Pleasure Collection and Sensual Care Collection. In anticipation of the movie, we're adding 8 fantastic new items to the collections.
It's all suddenly feeling very real...
Yet again you've dazzled us with your sex toy reviews this month! From detailed and precise, to funny and entertaining, your feedback is always a pleasure to read and this month has had us smiling from ear-to-ear.
Review of the Month
Dave_S is our winner for June - congratulations! Not only is his review of the Tracey Cox EDGE Ultimate Performance Kit (£50.00) helpful and informative, but his (clearly, quite special) relationship with "Little Dave" kept us entertained.
"Like many middle-aged men, my body has started to let me down. My hair's going grey and my joints are starting to ache. But most worryingly of all, Little Dave isn't quite as perky as he used to be. Where once he stood proud and erect, a monument to my virility, now he is but a pale shadow of his former glory, lying broken and half-hidden in the undergrowth, like the toppled statue of a once great leader. Unlike most middle-aged men, however, I chose not to buy a motorbike but instead put Little Dave into training, to get him back up to fighting weight...."
Read Dave_S's review in full. (Seriously, it's a good read!)
To say thank you for submitting such a fabulous review, we've sent Dave_S a £100 Lovehoney voucher to spend on anything he pleases!
Have you got an opinion on a product you want to put into writing? Continue reading to find out what to do next...
Sometimes it seems like there's a "day" for everything - it started with Mother's Day and Father's Day, but in July alone we're expected to celebrate National Shed Week, International Reggae Day and National Fishing Month.
However, there is one celebration coming up on Sunday* that we're happy to get on board with: International Kissing Day!
Let's face it - there's nothing like a good snog with the person you love to set the heart racing. With that in mind, we've put together a blog post with the top kissing facts for your enjoyment.
To encourage some sexy smooching this weekend, pick up some Lovehoney Flavoured Lube Bumper Pack (£4.00), which encourage kissing all over the body!
Read on below, and don't forget to leave a comment!
*It's also National Fried Chicken Day on Sunday, but we don't care so much about that one.