• 13 Sexy Things Everyone Loved In 2013! (Plus, Our Predictions for 2014!)

    Nicole
    by Nicole on 03 January 2014 10 comments  |  Add a comment

    Britney Spears uses Fifty Shades of Grey bondage gear1. Bondage

    Here's one trend that won't go away!

    2013 was another huge year for bondage, with sales of blindfolds, spankers and handcuffs remaining strong.

    Britney Spears even whipped out an item from our Fifty Shades of Grey Official Pleasure Collection in her new music video, and Bettie Page fans have been treated to a luxury collection inspired by the lady herself.

    In Autumn we introduced a dedicated bondage section to make shopping for whips, rope and restraints even easier.

    Which leads us to...


    fifty shades of grey continues to excite2. Fifty Shades of Grey (Again!)

    After much speculation and gossip throughout the year, the final cast members were finally announced for the Fifty Shades of Grey movie adaption, with filming having already begun.

    The Fifty Shades fever is still alive and kicking, with the Official Pleasure Collection designed by Lovehoney being expanded to include pharmacy products, in addition to sex toys and bondage gear.

    New additions to the E L James approved collection, include items infused with Christian Grey's signature scent, like the Sensual Touch Massage Oil (left, £11.99).

    Still haven't read the book? Pick it up (on sale!) here.



    Cock rings are really popular sex toys3. Cock Rings

    If you liked it then you shoulda put a ring on it... And many finally did in 2013!

    We've long been singing the praises of the humble cock ring, which gives him a harder, longer-lasting erection and more intense finish.

    Last year the Lovehoney Bionic Bullet Vibrating Cock Ring (£14.99) was named #1 Male Sex Toy by Men's Health Magazine, making it seriously hot property for anyone wishing to spice up their sex lives.

    We also made it easier to shop for vibrating and non-vibrating penis rings this year by introducing a dedicated Cock Ring section. Easy peasy!


    Sexy secretary most popular outfit4. Sexy Secretaries

    Here's a shocker! French Maid outfits have long been the most popular sexy costumes on Lovehoney, but 2013 saw a increase in the amount of Sexy Secretary costumes being sold.

    In fact, Dreamgirl’s Working Late Sexy Secretary Outfit (£29.99) was the most popular costume on Lovehoney in 2013, outselling the classic role play nurse, schoolgirl and cop costumes.

    With flattering pinstripes and sexy spectacles included, it's not difficult to see why this outfit has become so popular all of a sudden. We love that it's available in Plus Size too.

    Which sexy costume is your favourite?


    Magic wands stayed popular in 20135. Magic Wand Vibrators

    They're big, they're powerful, and we just can't seem to get enough! Magic Wand Vibes remained super-popular this year, with the Lovehoney Deluxe Magic Wand receiving over 200 customer reviews with an incredible average of 4.5 stars overall.

    The hot new item for Christmas was Lovehoney Deluxe Magic Wand Set (right, £74.99), which includes a deluxe wand in Lovehoney purple, a matching G-Spot attachment and lockable storage bag.

    We expanded our range of wand vibrators this year to include plenty of new sizes. As our Sex Toys Category Manager Alice points out, "you can now get a wand in a Starbuck’s variety of sizes! Maxi, midi, mini, micro. Venti, Grande…"


    Retro is sexy!6. Retro-Inspired Pleasure

    Burlesque and pin-up style saw a huge comeback last year, with the seductive art of the striptease coming back into fashion.

    We saw an increase of interest in vintage-inspired lingerie, and our in-house expert Jess even showed you how to become a 1950s Pin-Up Queen!

    Our selection of seamed stockings and nipple tassles helped satisfy the nation's quest for retro accessories.

    The Bettie Page Collection launched late last year and quickly became the must-have range of vintage-inspired, luxury pleasure items. Items like the Bettie Page Longing For Leather Bull Whip (left, £64.99) in particular proved to be popular, with a rare 5 star rating.


    Bathmate X30treme hydromax7. Penis Pumps

    Guess what got bigger in 2013?!

    Penis Pumps and Enlargers saw a huge increase (tee hee!) in sales in the past 12 months.

    Maybe it was that scene in Magic Mike that caused the surge in sales, or perhaps more men wanted a boosted erection - either way, the sales weren't the only things getting bigger!

    With everything from our own-brand budget BASICS Penis Pump (£14.99) to the high-end Bathmate X30treme Hydromax (right, £199.99), there's a pump for every budget available at Lovehoney.


    Bodystockings: Hot or Not?8. Bodystockings

    Bodystockings: Hot or Not? Never since the fig roll debacle has a question caused more heated debate at LH HQ, but Lovehoney customers have finally put the matter to rest - bodystockings are, in fact, hot stuff.

    It seems our customers can't get enough of the all-in-one lingerie pieces like the Rene Rofe Industrial Fishnet Crotchless Bodystocking (left, £13.99), and it's easy to figure out why. These low-cost, fuss-free alternatives to more restrictive lingerie make play easy and are a cinch to slip on and off.

    Whether it's fishnet, lace or stretchy sheer nylon, flattering bodystockings have never been more popular. We've even heard of people wearing them under clothes as an alternative to tights!


    Butt plugs have been huge in 20139. Butt Plugs

    When asked to sum up sex toys in 2013, Category Manager Alice noted "Butt plugs have been huge. Literally and figuratively."

    It's true, more and more people are experimenting with anal play and we've seen an increase in people searching for butt plugs in particular.

    Luckily, we stock a huge selection of butt plugs for everyone, from beginners to those looking for something a little bigger!

    New to anal play? Check out our How to Choose and Use a Butt Plug buyer's guide for all the information you need to get started.


    High Tech toys like the Sqweel Go have never been as popular10. New Technology

    2013 was the year high-tech sex toys really became the norm. A couple of years ago, USB rechargeable vibrators were few and far between, but our Rechargeable Vibrators category keeps growing and growing.

    In general, we've seen toys get smaller, smarter and cuter - just take a look at the Sqweel Go USB Rechargeable Oral Sex Simulator (left, £39.99)!

    Sex toy designers have been experimenting with new shapes, sizes and movements, as seen with the Lelo Tara Rotating and Vibrating Clitoral and G-Spot Massager (£99.99).

    This past year has seen innovative toys like the Fun Factory Pulsator Stronic Eins Powerful Thrusting Vibrator (£128.99) get noticed all over the world. I'm hoping that Stronic Eins races become a common occurance in 2014!


    Most popular nipple tassles11. Nipples

    Nipples continued to be hot news in 2013, with nipple tassels, pasties, suckers and clamps remaining popular.

    Lovehoney launched own brand Sequin Nipple Tassels (right, £5.99) which proved to be a festive favourite, although the surprise Christmas seller this year was the cute and cheeky Christmas Pudding Nipple Pasties!

    Nipple toys have gotten more adjustable in the past year, with items like the Lovehoney BASICS 10-Piece Nipple Pump Set allowing you to easily adjust the size for optimal stimulation.


    Crotchless knickers are this year's hot ticket12. Crotchless Knickers

    Knickers got their own category in 2013, making it much easier to find exactly the pants you're looking for. Whether you prefer G-Strings or boyshorts, we have plenty of styles and colours for you choose from.

    That being said, it's our range of Crotchless Knickers that stole the show in 2013, as more and more people came round to the idea of sexy open back panties.

    Seductive styles like the Anais Permission Crotchless Lace Knickers (left, £9.99) were particularly popular, and we're not surprised.

    Good news: there's more to come! Lingerie Category Manager Gemma teases "Look out for more styles in 2014 as we’re working on adding new varieties in lots of different shapes, colours and fabrics."


    Customer care wins all of the awards13. Even Better Customer Care

    Just when you thought our award-winning Customer Care team couldn't get any better, we've only gone and extended our hours to (almost) 24/7, introduced tracking with every order, AND hired French, German and Russian speakers to make sure our international customers are kept (sexually) happy.

    Not only that, our Customer Care department won big at the 2013 Internet Retailer Awards, beating companies like Amazon, Ebay, Marks and Spencers and ASOS to snag the top Customer Service Award.

    We also won Best Online Retailer at the ETO Awards, Best International Deal at the Insider Trade Awards, Best Internet Retail Site at the Excite Book Awards, Etailer of the Year at the Retail Week Enterprise Awards... and brought home more prizes from ETO, Bath Business Awards, and EroFame. It's been quite a year!


    And some predictions for 2014...

    1. We'll shake things up with Vibrating Butt Plugs

    "I predict big things for vibrating butt plugs in 2014 as butt plugs become more popular, and Lovehoney has a whole vibrating butt plug range ready to satisfy the market!" - Alice, Sex Toys Category Manager

    2. Even more Bodystockings

    "Bodystockings are 100% hot and we just can’t get enough. More fishnet! More lace! More mesh! They’re totally awesome and I think they’ll continue to be big business in 2014." - Gemma, Lingerie Category Manager

    3. The End of the Battery is Nigh!

    "For too long our sex lives have been ruled by the tyranny of AA and AAA batteries that go flat at exactly the wrong moment and those poxy little cell batteries that are way too fiddly to get in the right way round. USB rechargeable vibrators like the Lovehoney Flash 7 Function USB Rechargeable Clitoral Vibrator (£24.99) will become ever more popular and ever more powerful." - Richard, Lovehoney Co-Founder


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    Comments (10)

    • Scorpius12: January 03, 2014 14:39
      I can't wait to see what LH have in store for us in 2014 - It all sounds Very Exciting! :) xx
    • kittencub: January 03, 2014 15:58
      Please please make happy rabbit waterproof, would love this.
    • Martin Martin: January 03, 2014 17:45
      Sounds like a pretty good year! That reminds me, I've been meaning to get a good cock ring...
    • fizzy: January 03, 2014 20:25
      i'm looking forward to seeing what Lovehonry has to offer this year!
    • Candied Citrus: January 03, 2014 23:01
      I have to agree with those above - I'm excited to see what shows up this year at Lovehoney! :D
    • Blonde vixen13: January 04, 2014 23:05
      2013 will be a tough act for lovehoney to follow but I'm sure you will succeed as usual x
    • CuriousKara: January 05, 2014 12:56
      I loved the Stronic Eins races video! hilarious :)
    • WildThing: January 05, 2014 17:55
      Ahhhh..... long be the days when the AA battery is gone!! Amen to that!

      No more struggling to find a spare!

    • Jen: January 06, 2014 23:10
      Can't wait to try some new toys this year. My resolution is to have even more sex this year !
    • Lovehoney Nicole: January 07, 2014 17:29
      Thanks everyone! We're excited to see what 2014 holds too :)
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