• Oral B Toothbrush Sex Toy Threat is Dumbest Moment In Business

    Tingle Tip Toothbrush Sex Toy - Proctor and Gamble are not amused To be perfectly honest, we didn't ever expect Lovehoney to be mentioned in the august pages of Fortune magazine, so we were overjoyed to be featured (for the right reasons) in their 101 Dumbest Moments in Business.

    Actually, it's Proctor and Gamble that we've got to thank - specifically their humourless and over-the-top 66-page response to our statement that sex toys like the Tingle Tip can turn an Oral B electric toothbrush into a sex toy.

    "Improper use of the trade marks BRAUN and Oral B in this manner is misleading to the public and could potentially result in injury," they said from behind their ash-grey faces.

    Still fun: Proctor and Gamble gives toothbush sex toys the brush-off

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